Athletic manufacturing companies such as Nike Footwear are always searching for innovative ways to spice up their marketing campaigns and brand penetration.
My new commercial font Huarache, inspired in hand-painted Mexican advertising, is an example on how to capture a Latino/Hispanic audience and create an effective marketing strategy for a growing sector in USA.
Below is the Huarache alphabet and a 3D advertising concept should you want to license my designer font or use my advertising experience. Write to darkvotum at gmail. Gracias. Se habla Español también.
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